My published articles


Voice Matters
September 09, 2021
Brand Equity
See publication

Marketing Lessons from Religion
Aug 19, 2020
Exchange4Media
See publication

Launching a brand the Ramayana way
Jul 17, 2020 
Afaqs!
See publication

Here's what women really want
Sep 23, 2015 
Brand Equity
See publication

The New Indian Man - A Dream Consumer for Marketers
Feb 2, 2015
Business Standard - Strategist
See publication

Connecting Men and Marketers
Dec 31, 2014

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